Summer Silk Festival

夏の絹祭

Midsummer 2025

"silk×silk Fes" August 9th~11th

Held: "Summer Silk Festival"

Period: [3-day limited] August 9th, 2025 (Saturday) 11:00 to August 11th (Monday, holiday) 19:00

Location: Kichijoji main store and online store (held simultaneously at both stores)

Contents: 26 new products

100% silk knit T-shirt (long sleeve, short sleeve) x classic silk scarf (2 patterns available)

Customers who purchase one of each item will receive a ¥10,000 discount.

*Please enter the following coupon codes at checkout online:

[ Coupon code: silksilk13] ← T-shirt + 13roses scarf

[Coupon code: silksilkT] ← T-shirt + Tsugomori pattern scarf

Too hot summer...

Is everyone okay?

I

It's been half a century since the Showa era began and I was born as a member of the baby boomer junior generation.

I stopped having sticky hair after more than a decade

You can probably guess why...

That

It was launched to commemorate 2025, a year of various milestones.

The third installment of the "100% of Dreams" series

Celebrating the launch of the 100% silk knit long sleeve T-shirt

Extreme heat

extreme heat

The best natural functional materials to brave the lingering heat

Silk item coordination campaign

Just before the Obon holidays (probably)

The event will be held for three days only, from Saturday the 9th to Monday the 11th (national holiday).

New product announcement in August

cleaveland “Out of everywhere”
C/pullover long sleeve Silk Knit Black

The aforementioned 100% silk knit series

August's new long sleeve T-shirt and the half sleeve T-shirt that was released in advance

Either

Classic original scarf

"13roses" or

"tsugomori"

If you select a combination, you can receive a discount from the total amount at checkout.

We will be offering a 10,000 yen discount.








*Please enter your coupon code at checkout online

[ Coupon code: silksilk13] ← T-shirt + 13roses scarf

[Coupon code: silksilkT] ← T-shirt + Tsugomori pattern scarf

Maximum 2 pairs

You can choose two T-shirts.

(Each additional point will be worth an additional 5,000 yen)

Each group may only choose one scarf.


【Why silk?】

As a characteristic of its fiber structure

"Cool in summer, warm in winter" Silk

Why is silk the summer for our brand Cleaveland?


One: "Texture"

It goes without saying

Dare

Due to its fiber properties, it seems to reflect light internally.

A distinctive, elegant luster with a touch of sensuality

A smooth texture thanks to the aggregation of ultra-fine fibers



One: kindness

It consists of a protein containing 18 types of amino acids

It is said to be the natural fiber closest to the skin.

It is difficult for germs to get close, which helps prevent allergies

Highly biocompatible with the human body, it gently covers most human skin



One: "No smell"

Inhibits the growth of microorganisms

It absorbs odor-causing gases rapidly in a short time.

High deodorizing effect can be expected

It's no exaggeration to say that it's very odorless.

High moisture release and moisture absorption properties make it difficult to sweat

Controls the generation of bacteria and unpleasant odors



One: Beautiful skin

The cocoon protects the silkworm larvae, which are originally fragile

The amino acids contained in the protein highly protect against harmful UV rays.

Natural moisturizing ingredients keep skin hydrated and protect it from dryness

A phrase I've heard somewhere before...

It also contains elements that keep your skin beautiful.



moreover

Silk is stronger than cotton or wool of the same thread count.

It only burns and melts at temperatures above 300 degrees.

now

You'll understand why we use silk when you try it on...

This memorable summer

"Special" and "Comfortable"

Enjoy the luxury of summer

The sales page is here ↓

*Coupon will only be applied to one transaction per person.

*Even during the event, the sale will end as soon as the available quantity is sold out.